Not free? Uh oh… I hope the comp plan is brilliant, but many may just turn off at this juncture. You normally want to present the upside first. By presenting the downside first you may lose some of your audience. At least present them in the same video.
I’m not too concerned with people being turned off by a $10 fee at this point–we’re not going for mass appeal now. by the time we do, there will be a free version available.
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Rick
August 25th, 2010 at 12:33 am
Not free? Uh oh… I hope the comp plan is brilliant, but many may just turn off at this juncture. You normally want to present the upside first. By presenting the downside first you may lose some of your audience. At least present them in the same video.
dane
August 25th, 2010 at 6:37 am
The comp plan *is* brilliant!
(See the Terraced Commissions video – http://www.wavecenter.com/about/video-12-of-15-terraced-commissions/).
I’m not too concerned with people being turned off by a $10 fee at this point–we’re not going for mass appeal now. by the time we do, there will be a free version available.